Running through the Six: How the Design of the City Unconsciously Impacts Running

If you lived in Toronto circa 2005, you may recall there was a race put on by Nike. The race, runTO10K, had a playful marketing campaign pitting each neighbourhood against each other in friendly competition.  Smart quips centring around smack-talking the usual stereotypes of that neighbourhood were the focus. Gibes like: “Nice outfits, Rosedale, but […]

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